How to enable Google Consent mode

You can enable or disable Google Consent Mode v2 in your domain’s Domain settings and select between Advanced or Basic implementation.

Note: If your domain uses Google Tag Manager (GTM) for installation, both the enable/disable setting and the implementation type are controlled in the CookieHub Tag within GTM, not in the CookieHub dashboard.

When enabled, CookieHub communicates each visitor’s consent status to Google, ensuring Google services (such as Analytics and Ads) respect the user’s choices.

Implementation modes

Advanced implementation (default)

• Google tags load immediately when a user visits the site.
• Default consent states are set (usually denied).
• Tags send cookieless pings until the user interacts with the banner.
• If consent is granted, full measurement data is sent.
• Provides better advertiser-specific modeling.

Basic implementation

• Google tags do not load until the user interacts with the consent banner.
• No data is sent to Google before consent.
• If consent is granted, tags load and send the consent states.
• If not granted, tags remain blocked.

How it works

Once enabled, CookieHub:

• Detects user consent preferences in real time.
• Updates Google Consent Mode parameters accordingly.
• Adjusts Google tags based on the selected implementation method.