Tags that support Consent Mode

Many Google tags have built-in support for Consent Mode, meaning they automatically adapt to user consent states.

Tags with built-in support

• Google Tag
• Google Analytics (including GA4)
• Google Ads
• Floodlight
• Conversion Linker

Handling unsupported tags

Tags that do not support Consent Mode will continue to run unless blocked manually. In GTM, you can:

• Add consent checks for these tags
• Use CookieHub’s additional consent logic to block them until consent is given